Triple Your Traffic with Content Distribution Techniques
There are billions of blogs in the blogosphere. People always say that creating another blog might not be the better thing since almost everything online is saturated. Of course, that’s a complete baloney! Fortunately 60-70% of blogs don’t get traction and just couldn’t seem to make progress. And it’s because of several reasons which I wouldn’t want to talk about here.
Most people fall into this big misconception about blogging. This misconception is about “post and publish”. People think that the key to getting traffic is by creating a killer post, then publishing it. We all know it’s not the case. If no one reads your blog, then no one is even going to notice you created a good post! Obviously the one thing you have to do is to let people know “you” exists in the blogosphere. How? By spreading your content. Today I would like to talk about how you can possibly triple your traffic by spreading your content. Without further “fluff” here they are:
- Social Networking – I don’t understand why a lot of people are so much into the saturated social bookmarking when they have the whole social networking sites to work from! Look, how many of you have accounts in Friendster, MySpace, Facebook, Hi5, Bebo, etc? I have, and I have an average of 500 contacts on each of them. If you can let your article reach them without sounding spammy then it can bring you a lot. I have done it with my blog and so far I don’t see any saturation in what I am doing.
- Your Article into Podcast – Seriously I am flabbergasted with podcasts nowadays. I always thought before that it’s lame and doesn’t really make much sense to me. But look how a lot of people are using (and consuming) it now. Now you can use a little service known as Odiogo. What Odiogo does is turn your posts into podcasts and have them downloadable. It also has a nice WordPress plugin that you can easily integrate in your blog.
- Your Article into PDF’s – A lot of people hasn’t used this method and frankly I haven’t yet but I think it worths a mention here. Post2PDF is a little WordPress plugin that turns your posts into PDF formats. And it doesn’t end there. You can then go to some famous forums related to your niche and spread it in the freebies section. Now make no mistake about it, people absolutely LOVE free eBooks and stuffs (just look at the forums). If you’re content is a hit, then prepare for truckloads of traffic and subscribers.
- Your Article into Video Posts – Unfortunately there is no software that can possibly convert an article into a video, but you can always take some time to do it yourself. Do a video on one of your killer posts, then submit it to TubeMogul. TubeMogul basically submits your video to famous video directories like YouTube, Vimeo and a lot more. Signing up for an account is free and it’s a very nice tool to get viral very easy.
- Tweet It! – Since Twitter has been one of the most talked about web application nowadays, I can’t help but talk about it too. Twitterfeed is a very cool plugin that basically posts (automatically) the latest article on your blog. Twitthis is another cool tool which enables your readers to tweet the post for you. Whether you have just 100 followers or 20K+ followers, these tools can really get the job done for you.
You can see that the key to getting traffic is getting viral and spreading yourself in as many places as you possibly can without being annoying. The truth about blogging (in my opinion) is that what you can get is based on how much “smart” effort you exerted on it. By doing the steps above, maybe you can get your blog known for a wider audience and have your traffic increased. What say you?
About the Author
Melvin Dichoso is an 18-year old internet marketer who’s been working in the internet for over a year. He’s currently taking up BS Computer Science and is planning to work in internet full-time sometime in the future. He blogs at Melvin Blog dot com where he shares his personal tack on internet geeky stuffs. If you find the article interesting, do take the time to subscribe to his feed.
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Great article, really puts my mind to work on developing strategies different projects.
But dont you think that by being involved in too much social networking sites does not bring really huge impact as compared to join only one and two sites?
It is because I think roughly our contacts in every site is almost the same? Don’t you think so?
How about your contact? If each of them is hardly being the same, how you manage to get approx 2500 contacts that would love to join you and love your blog?
Great tips! Thanks.
Hi H E L M I A S Y R A F, yes it could be the same in most cases but what I normally do is test the waters more. I mean I don’t send it to myspace, then send it to all others. i just use one network at a time. Also, every person weighs one social network heavier than the other. Most of my friends use multiply, while some others really spend time with myspace, and so on…
And above all, Write Quality COntent. Contents that are spicy, full of juice, and will engage readers to come back for more.
I’m partial to falling into the “post it and forget it” cycle. Maybe I’m just frustrated with the fickle audience of StumbleUpon leaving a bounce rate of 98.4% and an average time of 3 seconds on-site…
I’ve recently signed up for some networks for my affiliate blogs, mostly because I wanted a cheap linkback, but I’m finding that most of these seem to be not-so-much worth my time. Friendster, for example. I’ve received like 40 requests in two weeks from “hot” girls who’ve suddenly decided they want to be friends with a gay computer programmer with a picture of an angel for his profile. Yeah, right.
I can’t believe people still fall for that.
Actually, I’ve just given myself a great idea for a marketing experiment…
Anyways, with due apologies for rambling, I would say there is one problem with people trying to build traffic: they neglect the requirement of giving people something to read, either by an utter lack of content, a simple “coming soon” message, or some poorly-written landing page without anything genuinely interesting to say.
Which is why I recently wrote a post on BnB about list posts… Spend less time tooting your own horn on StumbleUpon and more time creating things want to stumble.