Corporate Blogging Guide (6): Blogging Tips to Get You Started
Regardless of the blog type you choose, be it personal or corporate, the following pieces of advice are meant to guide your steps in your future blogging activity. These are the most important blog tips you’ll need to follow when starting a new blogging adventure!
1. Look for ideas at any time and in any place
A conversation in the subway, a debate or piece of news heard on the car radio, anything can turn into a new topic for your blog. Keep your mind open and tune your hearing, combine them with good analysis skills and you will have some killer weapons in your arsenal.
2. Raise and maintain interest
An attractive first paragraph is not enough to maintain the reader’s interest throughout your blog post. “Start big, finish bigger”. Provide new hooks in small doses to keep your readers interest throughout the article.
3. Generate the conversation and take part in it
Often times, bloggers are compared to journalists, and their blogs to newspapers (usually tabloids, not broadsheets). Yet blogs and online newspapers differ exactly where they are also alike – the comments section. Newspapers use the comments section to allow users to express their frustrations and almost never moderate them. The classic journalistic style rarely requires an answer or any feedback, usually being limited to presenting the facts or expressing an opinion.
The main ace bloggers play is their power to start conversations and to keep them going by being part of them.
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5 Tips to Write a Great Link Post
Take every pro-blogger out there and all will say the same thing: “Write link posts!” What are the reasons behind such an advice? Why would you send people away from your blog? Stop. I truly hope you did not just ask yourself that!
Writing link posts is definitely not about sending people away, but rather about guiding your users to even more wonderful content and letting other bloggers know you appreciate their work, just as you would like yours to be appreciated.
But just like with almost any other type of blog posts, there are some things you could do to make it GREAT instead on a simple or even a good link post.
1. Find new content
If the article or information you’re linking to has already been linked to by the most important/influential bloggers in your niche, there’s a good chance yours will only add noise and not value. The “new” factor will be lost, and with it, your readers’ attention.
2. Find relevant content
It’s always best to keep the links close to your blog’s main topics if you’re blogging in a niche. General blogs or news blogs could make exceptions, but most times your readers will need and look for more information in the same area of interest.
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